Native Salesforce Marketing Cloud App

Stop writing SQL
for your data.
Start using it.

Power2Data runs inside your MC instance. Join, filter and build complex Data Extensions from multiple sources — visually, instantly, and without a single line of code.

Zero SQL required
Data never leaves MC
Standard DE output always
GDPR compliant
The power2data query builder — running inside your MC Business Unit
power2data — query builder Live in your MC BU
Customers_EU
284,120 records
Loyalty_Scores
201,440 records
Campaign_Responses
89,230 records
Product_Prefs
310,000 records
Customers_EU284k rows
ContactKeyText
EmailEmail
LastPurchaseDate
PhonePhone
CountryText
Inner Join
on ContactKey
Loyalty_Scores201k rows
ContactKeyText
LoyaltyTierText
ScoreNumber
LastUpdatedDate
Filter Score > 80 AND LoyaltyTier = 'Gold' AND LastPurchase > 90 days
Gold_Segment_Q2_2025
Estimated: 24,830 contacts
Standard DE
0
Lines of SQL you write
100%
Data stays inside your MC
DEs you can join
1×
Click to re-run saved queries
The problem

MC was built for sends.
Not for data work.

Salesforce Marketing Cloud is a world-class sending platform. But its native data tools leave enterprise marketers stuck — dependent on developers, blocked by SQL, and limited by a filter engine that hasn't kept up.

01 / 04

Filtered DEs are a dead end

Native Filtered Data Extensions only support a single source. The moment you need to segment across two DEs, you're writing SQL or waiting on a developer.

02 / 04

Multi-DE joins require code

Combining records from two or more Data Extensions means SQL queries, developer tickets, and days of delay — for a task that should take five minutes.

03 / 04

You're stuck with Filtered output

Even when you manage a filtered DE, the output type is locked. Standard DEs — flexible, reusable, and compatible with all journey types — require manual creation every single time.

04 / 04

Third-party tools break compliance

Tools that process MC data outside Salesforce introduce GDPR exposure, security gaps and data governance violations that enterprise legal teams will not approve.

What power2data adds

The features MC
never shipped.

Every capability below is something Salesforce Marketing Cloud doesn't offer natively. Power2Data fills every gap — running entirely inside your MC instance, with no data ever leaving.

Multi-DE join builder

Visually connect two or more Data Extensions. Map join keys, pick fields, set join type — the SQL generates and runs automatically in your MC instance.

Not in native MC

Cross-source filtering

Apply complex, multi-condition filters across combined DE sources. Output is always a Standard DE — not a restricted, single-source Filtered one.

Not in native MC

Drag-and-drop SQL

Build queries by dragging fields and setting conditions. No syntax. No errors. The query builder writes valid SQL and runs it inside MC without you touching a line.

Standard DE output, always

Every query creates a full, editable Standard Data Extension — ready to use in journeys, automations, sends and anything else in MC.

Not in native MC

One-click DE creation

The field wizard handles schema setup automatically. Define fields, set data types, create the target DE in seconds — no more manual setup in MC before you can populate it.

Saved query library

Save, name and reuse your most-used segment definitions. Refresh a recurring audience in one click instead of rebuilding the logic from scratch each campaign.

Product demo

See it work in
under 3 minutes.

Watch how a marketer goes from two raw Data Extensions to a filtered, joined Standard DE — live inside a Salesforce MC instance, no code anywhere.

Join two DEs visually

No SQL, no scripts — just drag fields and connect.

Apply filters and run

Set conditions, preview row count, generate the DE.

Standard DE — ready to use

Output lands in your MC BU, data never leaves.

Watch the full demo
How it works

Four steps. One segment.
Zero SQL.

Step 01

Install inside your MC BU

Power2Data installs directly into your Marketing Cloud Business Unit. One-time setup, no external systems, no data exposure.

Step 02

Pick your source DEs

Select one or more existing Data Extensions from your MC instance as the sources for your query.

Step 03

Drag, join and filter

Use the visual builder to connect fields, define joins, and set filter conditions. No SQL knowledge needed at any point.

Step 04

Your Standard DE is ready

Power2Data runs the generated SQL inside MC and creates your Standard DE — ready to use in campaigns immediately.

Security & compliance

Your data goes
nowhere. Period.

Power2Data is a native app that runs entirely within your Salesforce Marketing Cloud instance. No data is ever sent to external servers, third-party APIs, or any system outside your MC environment.

0
Bytes of your contact data processed outside your MC instance

Zero data egress

No contact data is transmitted to any external server, API or third-party system — ever.

Runs inside your Business Unit

The app executes entirely within the boundary of your licensed Salesforce MC instance.

GDPR-ready architecture

Designed to satisfy EU data processing requirements and enterprise data governance policies from the ground up.

No external API calls with your data

Power2Data never uses your subscriber or contact data as payload in any outbound network call.

Enterprise security review ready

Full technical documentation available for your InfoSec, legal and procurement teams on request.

Book a demo

See it inside your
own MC sandbox.

30 minutes. No commitment. We bring the data.

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